For the month of October, businesses on the Main Streets from East Islip to Babylon will be decorated in bright pink in honor of the first-ever Pink by the Bay, a month-long campaign to raise awareness for breast cancer.

The initiative — which is a collaborative effort between Northwell Health’s Imbert Cancer Center, Southside Hospital, Great South Bay Imaging, and local downtown businesses —  coincides with National Breast Cancer Awareness Month, which also takes place in October.

On Tuesday, the event kicks off with simultaneous lightings of the Islip Town Hall and Babylon Town Hall cupolas at 4 p.m.

As previously reported, the event was inspired by a similar outreach campaign in Port Jefferson held by the Fortunato Breast Health Center at Mather Hospital, called Paint Port Pink.

To learn more about Pink by the Bay, make sure to check our prior coverage below.

Check back at GreaterBayShore for coverage from the lighting ceremony.

Top: Owner of Southside Family Vision’s Debbie DiNunzio, who is participating in Pink by the Bay (credit: Facebook).