This New Year’s Eve was one for the books for the people behind Colony French Cleaners in West Islip.
He knew exactly what the call meant when he answered, and his reaction was wholesome and priceless.
“I am going to have a heart attack,” Stern, overcome with excitement, told Portnoy. “You are so amazing.”
(Scroll down to see the full video.)
Portnoy was calling him to inform him his business was selected to be a recipient of The Barstool Fund.
The fund, launched on Dec. 17 by Portnoy’s company, helps support small businesses by distributing money to companies hurt by the pandemic. So far, Barstool has doled out $32 million, helping 188 small businesses across the U.S.
The global pandemic has particularly taken a hefty toll on local cleaners, with the cancellation of proms, weddings and other events.
This prompted Stern to send a video to Barstool asking for a hand.
“I am falling behind on my rent, the mortgage on my house… and I drained my IRA to keep this place afloat,” said Stern his video application for the fund.
After watching that, Portnoy said it was a “no-brainer” to help out Colony French Cleaners, which has been in business for almost 30 years.
“I put my life into [Barstool Sports] and if the timing was off, I would’ve been the guy looking for something to get me through to the other side,” said Portnoy. “I am glad we can do it — we will be there and get you all squared away.”
It’s unclear how much money each recipient receives as Portnoy keeps that confidential, New York Post reports selected businesses have gotten between $3,000 and $50,000.
how to support
People can contribute to the fund and support small businesses by visiting its website.